Reston, VA (PRWEB) July 10, 2013
Join iCONECT Development LLC, technology leaders who reach beyond the status quo with an intuitive and flexible document review platform that works the way you think, for ?ePocalypse Now: The 24/7 Work Week, Social Media and The Cloud” on Wednesday, July 17th at 1:00pm EDT. Hosted by Thomas Barnett, Esq., noted eDiscovery expert, this educational webinar will examine how technology is changing our communication, our work and, really, our lives, tracking almost everything we say and do. Tweeting, texting, IMing, and Facebooking aren?t simply forms of communication; they create potential evidence. This thundercloud of comingled personal and work data, on mixed-use devices and often third-party controlled, is COMING SOON to a litigation near you. Are you ready?
Reserve My Free Webinar Seat Now
The amount of data in the world is exploding at an unprecedented rate, creating a tidal wave of potentially discoverable information. Attorneys, legal professionals and their clients must not only understand the wave of data heading their way but what can be done to avoid being overwhelmed. Join us on July 17th as we examine relevant issues, including the following:
San Rafael, CA (PRWEB) November 19, 2012
Most architect websites fail to bring in new clients and projects because they are created with a design focus rather than as a marketing project. A series of free webinars on Internet Marketing for Architects is getting enthusiastic reviews from attendees as it reveals to them for the first time the serious problems made by most architects as they develop their websites. These issues limit the effectiveness of these sites, often preventing them from being found by potential clients.
Eric Bobrow, a veteran architectural technology consultant, author and trainer, has identified 9 common mistakes found in architect websites that cripple their ability to attract new design business. Through years of extensive study and experimentation in internet marketing for his own architectural software training courses and add-on products, Bobrow has refined and developed strategies that work to attract new clients in the architectural space.
In the free Internet Marketing for Architects training webinar, Bobrow presents an illuminating overview of how traditional marketing and promotion can be adapted to the new digital and social media tools. He divides the process into four linked processes, starting with Visibility (how easy it is to be found by prospective clients).
There are 11,100,000 Google searches each month worldwide for the term “architect”, and millions more for related terms such as “home remodel” or “custom home design.” It is clear that more and more people use the internet to research and choose architects and other building design professionals. Traditional methods of advertising in print publications such as the Yellow Pages reach fewer people than ever before.
Several of the mistakes Bobrow has identified reduce the likelihood of an architect website ranking well in search engine results, which means fewer people actually discover these firms. A number of the other common issues relate to the concepts of engagement and conversion. Typical sites by design firms focus on presenting beautiful images of completed projects, but do not actually address the needs and interests of the majority of site visitors.
One inspiring case study included in the presentation is the story of Modative, a small Los Angeles architectural firm that was able to boost visitors to their website 6 times over within a few months. They now rank number 1 in Google for their targeted keyword searches, winning out against much larger and better financed firms, and find that 90% of their projects originate through people discovering their website.
Other case studies presented by Bobrow include dramatic improvements for his clients in website rankings. These have generated more than a 1500% increase in traffic and 8 times as many monthly project inquiries within a 6 month period of strategic marketing and promotion.
In the webinar, Bobrow presents 5 ideas that can be easily implemented by architects to make their sites more effective. Firms that follow these principles will boost their rankings in the search engines, thus becoming more visible to prospective clients. They will also be able to boost engagement with visitors, increasing the number of active leads, and start to see a steady flow of serious inquiries about design projects coming directly from their online promotional efforts.
Response to the presentation has been very positive, with many attendees commenting that it opened their eyes to the reasons why their websites were failing to bring in design work.
Chicago-area architect Jim Ohle commented: “I found the webinar to be very enlightening. I am gathering data for the design of my Web Site and I have to admit, I was about to do everything wrongly. Your Webinar certainly caused me to rethink every design & informational concept I was working on.”
The free Internet Marketing for Architects webinar is presented on an ongoing basis. Interested architects and building design professionals may register to attend on the following page:
Architect Marketing Training Webinar Registration
For those who would like to go deeper into this subject, Bobrow has created a comprehensive step by step architect marketing training called the Internet Marketing for Architects Course. This 12 week series of lectures covers this topic in detail with over 20 hours of recorded video lessons playable on demand.
In addition to the webinar and training course, Bobrow is starting an Architect Marketing Coaching Program to provide ongoing guidance to architects who would like to optimize their online marketing strategy. The Coaching Program is delivered to members through a monthly series of live webinars, and includes new training materials as well website critiques and open question and answer sessions.
About Eric Bobrow and Bobrow Consulting Group
Bobrow is a former ArchiCAD reseller of the year and Graphisoft Platinum VAR, as well as author of dozens of tips and tricks articles and videos published on the ArchiCAD Wiki, AECbytes, Cadalyst, ArchiMAG and other popular web portals. His company Bobrow Consulting Group provides training and consulting services for users around the world.
The Bobrow Consulting Group website houses Bobrow’s personal blog as well as dozens of tips and tricks articles and video tutorials on ArchiCAD. His ArchiCAD Tutorials YouTube Channel has become a popular destination for ArchiCAD users around the world, with over 550,000 views.
Bobrow has developed an internet marketing system especially tailored for architects, including search engine optimization (SEO), email marketing, affiliate promotion, membership website development, and video production.
Gilbert, AZ (PRWEB) September 11, 2012
Unicon, Inc., a leading IT consulting services provider specializing in open source for the education market, today announced that it will be hosting a fall webinar series featuring open source technologies and how to develop an outsourcing strategy. The series will consist of two webinars in September and one in October. It will feature strategies for application hosting (?Cloud Computing?), authentication, and mobile computing technologies, specifically for the Central Authentication Service (CAS), and uMobile. The webinars on uMobile and cloud computing will begin with a market briefing from the founding director of The Campus Computing Project, Casey Green.
Below is the webinar schedule. All webinars will be held at 11 a.m. PST/ 2 p.m. EST:
September 13 – Fordham Goes ABAC for CAS – Extending CAS with Attribute-Based Access Control
September 27 – Considerations in Building an Application Hosting Plan
October 10 – Oakland University Responds to Education Industry Demand for Personalized Mobile Content
The series is designed to give a synopsis of each topic. Attendees can learn more by speaking with Unicon representatives at the upcoming EDUCAUSE Annual Conference, where Unicon will be at booth #1124.
Unicon, Inc. is a leading provider of IT consulting services for the education market. Unicon works closely with colleges, universities, and corporations to find the best solutions to meet their business challenges. Unicon specializes in using open source technologies to deliver flexible and cost-effective systems in the areas of enterprise portals, learning management systems, identity and access management, online video, calendaring, email, and collaboration. Unicon is a Sakai Commercial Affiliate; an InCommon Affiliate; an Industry Member of Internet2; a Jasig and VMware Partner; an authorized Solution Provider for CAS, uPortal, and VMware; and a services partner and reseller of Kaltura, Liferay, VASCO, and Zimbra.
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